WSJ Oped from Richard KarlGaard
Poor Steve Jobs. First he apologizes for dropping the price of the iPhone from $599 to $399 after just 10 weeks on the market and offers Apple customers a $100 rebate. Now he's being slapped with a $1 million lawsuit from a New York woman who says Apple violated price discrimination laws when her fancy new phone was suddenly worth $200 less.
What's going on here? Did Mr. Jobs gouge early technology adopters just for a couple extra (billion) bucks? I don't think so. After a long streak of successes, Mr. Jobs and Apple -- whose stock is up more than 20-fold since 2002 -- have collided with two forces stronger than they are: One is the cheap revolution; the other is the global economy. Together they forced Apple to drop the price of the iPhone and offend its geeky customer base.
About Me
- Marc A. Ross
- Washington, DC, United States
- Marc has an extensive background in business development for companies as well as directing the advocacy operations, communications efforts, fundraising programs and public affairs for nonprofits, corporations and political campaigns for the highest offices in the United States and the United Kingdom. Marc is available for consulting, workshops, panels, interviews, training sessions, advice, commentary and speaking on all things Advocacy 2.0. Marc can be reached via email by sending a note to marc (at) 2ndsix.com or by twitter at @microadvocacy.
