What do you get when you combine a guitar-playing eggplant with McKinsey-style reasoning? In Japan, a best-selling business book. Titled The World's Easiest Problem-Solving Class, it aims to teach consultant-style analysis to middle and high schoolers in a country where test-taking and rote memorization are second nature to kids at an early age. But since its June release the book has been snapped up by adults, rising as high as No. 2 on Amazon (AMZN) Japan, where it currently ranks No. 26 with 250,000 copies in print.
Author Kensuke Watanabe, a Japanese national who was educated in the U.S. and Japan and worked as a McKinsey & Co. consultant for nearly six years, says he wants to teach Japanese kids to "use critical thinking skills more and be more proactive in shaping the world."
About Me
- Marc A. Ross
- Washington, DC, United States
- Marc has an extensive background in business development for companies as well as directing the advocacy operations, communications efforts, fundraising programs and public affairs for nonprofits, corporations and political campaigns for the highest offices in the United States and the United Kingdom. Marc is available for consulting, workshops, panels, interviews, training sessions, advice, commentary and speaking on all things Advocacy 2.0. Marc can be reached via email by sending a note to marc (at) 2ndsix.com or by twitter at @microadvocacy.
